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SSL certificates become mandatory starting from October 2017


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Anyone working in the online environment has heard of the SSL certificate. If until now, more online stores have made it important, Google will change the rules of the game from October 2017, when the SSL certificate becomes mandatory for any site containing personal data input fields.

What is the SSL certificate and how does it work?
SSL certificates aim to secure online information exchanges, such as bank card information, passwords, and other personal information. Therefore, an SSL certificate is the guarantee that the data exchange takes place in a safe way, without the risk of them being stolen or modified. If the site on which user data is entered holds an SSL certificate, the data is encrypted and can only be decrypted by the server to which it is addressed.

Which is the reason that SSL certificate becomes mandatory?
Until now, only online stores have been encouraged to hold an SSL certificate, this measure is designed to increase users' confidence in online shopping and security of internet transactions. Given that more and more sites, not only e-commerce, have begun processing personal data (name, password, address, etc.), Google decided that as of October 2017 each owner the website has such a certificate to guarantee the confidentiality of the data and prevent its use by unauthorized persons. Also, some SEO specialists believe that Google may take this aspect into the SERP from now on.

What types of SSL certificates are there?
Depending on the size of your online business, you can choose one of the three types of SSL certificates:
  • STANDARD - secures a single web domain (with or without "www"), without subdomains.
  • WILDCARD - secures a single web domain as well as all subdomains of the site;
  • EXTENDED VALIDATION - Secures the entire company, regardless of the number of domains or subdomains.

Each of these certificates provides the end user with insurance between $ 10,000 and $ 1,000,000. This warranty is provided if, as a result of an online transaction on a SSL-certified site, the transmitted data is decrypted by an unauthorized person.

How can you get an SSL certificate and how long does it take to activate?
The SSL certificate can be purchased from most web hosting companies. For Standard and Wildcard certificates, activation takes place minutes after payment verification. In the case of the Extended Validation certificate, activation may take up to 7 days to verify the company's legal, operational and physical existence, and to demonstrate that the user has exclusive use of the domain.

All SSL certificates are compatible with most browsers and devices, with powerful SHA-2 and 2048-bit encryption.

What if your site doesn't have an SSL certificate since October 2017?
All website owners have received notifications in Google Search Console that they have been advised that they are advised to switch from "HTTP" to "HTTPS" by purchasing an SSL certificate. Starting in October 2017, Google Chrome will display an "Uneasy" warning to the user trying to enter personal data on sites that have not migrated to "HTTPS."

So, in order not to risk and not give your site users an unpleasant experience, we recommend buying an SSL certificate.